I Can’t Believe It’s Not Butter and Maple Leaf Photo Booths teamed up to deliver a memorable photo booth experience at the 2016 Emmys. The goal was a classy photo experience to give Emmys guests a branded memory. The footprint was a backstage gifting suite with limited space so our photo booth was the perfect solution. We delivered branded photo overlays, custom branded microsites for easy social sharing, and analytics. The result was about 15,000 brand impressions with limited foot traffic through the foot print.